Resumen:

While both these methods are used to target an audience group, email marketing only deals with tracking actions taken by the recipients. Before further diving into differences, let’s understand what email marketing and marketing automation are.

Autor: Redacción

Fecha: 04|02|2021

Fuente: Martech Series

https://martechseries.com/content/email-mktg/email-marketing-vs-marketing-automation/